Vision
We commit to a Switzerland that is a driving force to ensure that, by 2040,
sustainable action is a given and net-zero emissions are a reality.
Mission
We inspire, motivate and mobilise people and organisations in Switzerland to take
practical action for climate protection.
Purpose
Together we act to secure a healthy climate for our blue planet and the benefit of
all.
Story
The climate protection movement MYBLUEPLANET was founded in 2007. Since then, much has changed, but the motto has remained the same: “We demonstrate on a small scale what is achievable on a large scale.” MYBLUEPLANET from 2007 to today: a dynamic journey divided into three phases.
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